Mission & Vision


To be the leader in global hospitality and tourism education, innovation and research.


The College of Hospitality & Tourism Leadership at the University of South Florida Sarasota-Manatee is to provide quality education for students in hospitality and tourism leadership positions by creating an intellectual, collaborative, ethical, inclusive environment for our students, faculty, industry and community to produce educational opportunities and innovate research that will benefit the constituents in Florida, the U.S. and the world.